Sainsbury’s Begins Offering Lower Prices to Nectar Card Holders
Author: Rakes
Sainsbury's is now offering reduced prices on over 300 items for members on its Nectar loyalty card program in a move to compete with the Tesco Clubcard scheme.
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It is a Nectar Prices scheme offers deals for customers of the loyalty program at the supermarket use their cards or apps at large retailers or link to their accounts online.
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Shoppers who use Self-Scanning Smartshop system can also avail personalized discounts on certain products.
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Participants in the loyalty program that has been in operation since more than 20 years will be able to keep collecting points for discounts from partners Argos, Caffe Nero or British Airways.
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Products will be marked with the Nectar Price label visible on the edge of the shelves in stores or beside each product online in the scheme. It was first published through the Sun.
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Credit cards for loyalty have become an issue in price battles for retailers who are trying to keep shoppers with a high inflation rate, leading to the shift to discounters like Aldi or Lidl.
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Asda introduced a brand new loyalty program that is available across the majority of UK stores and on its website this summer.
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Lidl introduced a loyalty program in 2020. The scheme was updated last year to make sure that customers required to spend more money to enjoy the highest discount.